An automated marketing program where a Webadvertiser or merchant recruits
webmasters to place
the merchant's banner ads or buttons on their own
Web site. Webmasters will
receive a referral fee or commission from sales when the customer has clicked
the affiliate link to get to the merchant's Web site Web site to perform the desired action, usually make a purchase or fill out a contact form. The most common types of affiliate programs
include pay-per-click,
pay-per-lead, and
pay-per-sale.
ECommerce-Guide Affiliate Week Profile: Amazon Associates Launched in 1996, the Amazon Associates affiliate program is the granddaddy of all e-commerce affiliate programs. Amazon Associates has evolved over the years and currently offers a number of different opportunities for affiliates to profit from.
Refer-It.com The Refer-It database lists thousands of programs offered by e-commerce vendors that share revenue with Website owners.
Webopedia's 'Did You Know... How Affiliate Marketing Works?' Affiliate marketing is the term used to describe a revenue-sharing plan where an online automated marketing program lets Webmasters place an advertiser's banner ads or buttons on their own Web site. Webmasters will receive a referral fee or commission from conversions when a customer has clicked the affiliate link and performs the desired action, such as make a purchase or opt-in for downloads or newsletters on the advertiser's site.